About Us
Global Fulfillment Limited is a Birmingham-based brand development, wholesale, retail, eCommerce and fulfilment company, operating across both B2B and B2C markets in the UK and internationally.
With decades of combined industry experience, we specialise in identifying market opportunities, developing innovative products, building brands and bringing those products to market through wholesale, retail and direct-to-consumer channels.
Our Brands & Product Development
For over 10 years, our team has created and developed brands across the health, beauty, personal care and consumer goods sectors, ranging from men’s grooming and women’s beauty to everyday lifestyle products.
Our approach is centred around identifying gaps in the market and areas where existing products can be improved. From there, we develop practical and innovative solutions designed to offer genuine value to customers.
Many of our products have been developed exclusively by us, with registered design rights and other intellectual property helping our products and brands stand out in competitive markets. Our portfolio includes established brands such as Groomarang, Glamza and Volumon alongside a growing range of products and brands developed by our team.
Wholesale & B2B
Through My Wholesale Warehouse, our dedicated wholesale and distribution division, we supply thousands of branded and own-brand products to businesses of all sizes.
Our customers include independent retailers, Amazon and eBay sellers, TikTok and Shopify businesses, established online retailers, resellers and cash & carry operators. We offer competitive wholesale pricing and low minimum order quantities, making our range accessible to both new businesses and established high-volume customers.
Beyond supplying products, our capabilities include product sourcing, private and white labelling, dropshipping, 3PL warehousing, distribution and order fulfilment, giving our customers access to the infrastructure and expertise needed to grow their businesses.
Retail & Direct to Consumer
Alongside our B2B operations, Global Fulfillment is an established B2C retailer. We sell our own brands and other products directly to consumers through Amazon, eBay, Groupon, our own brand websites and other leading online marketplaces.
Operating across both wholesale and retail gives us valuable insight into the complete product journey — from identifying an opportunity and developing a product to branding, sourcing, warehousing, marketing, fulfilment and ultimately delivering it to the end customer.
From Birmingham to a Global Market
Our journey began by developing our own brands and selling them across European marketplaces. As our brands grew and international demand increased, so did our reach.
Today, our products are sold to customers around the world through online marketplaces, our own brand websites, wholesale channels and international distribution partners, supported by our established warehousing and fulfilment infrastructure in Birmingham.
Global Fulfillment Limited brings product development, brands, wholesale, retail, eCommerce and fulfilment together under one roof — creating products, building brands, supplying businesses and serving consumers worldwide.
Selection of our Top Brands
GROOMARANG is a fairly new brand, launched in early 2016 with a completely unique, one of a kind product; Groomarang Beard Comb. This gadget perfectly lines up your beard, enabling you to symmetrically groom your beard. Since the launch of this product we have created a number of other grooming products under the Groomarang range.
MISS POUTY is a cosmetics brand launched in 2014, focused on providing quality, cost effect products aimed at women aged between 16 to 30. We have over 40 products in our brand range, selling worldwide. These include a unique Hotlipz Lip Pump, Matte Liquid lipstick and a professional 61 Piece Makeup Kit.
ACUSNORE is a health care product aimed at providing a variety of anti snoring solutions, having over 20 products in the range. Our best selling product is the worlds first & only anti snoring ring with three acupressure activators, proven to be more effective than any other anti snore ring.
INFINITIVE BEAUTY
Infinitive Beauty offers a diverse range of beauty, haircare and personal care products designed for everyday use. The brand focuses on combining practical product design, quality and affordability across an extensive and continually evolving range.
TWEEPI
Tweepi specialises in simple and effective hair removal and beauty solutions. Its products are designed to make everyday grooming quicker and easier, combining practical designs with affordable pricing.
VOLUMON
Volumon is a men’s hair styling and grooming brand developed around products designed to improve the appearance, volume and style of hair. The range provides straightforward grooming solutions for customers looking to achieve professional-looking results at home.
SIR REGINALDS
Sir Reginalds is a men’s grooming brand combining traditional styling with modern grooming essentials. The range was developed for customers looking for practical, well-presented products for their everyday grooming routine.
GLAMZA
Glamza is a beauty and cosmetics brand offering an extensive selection of affordable products across makeup, haircare, skincare and beauty accessories. The brand is focused on making everyday beauty products accessible without compromising on choice or presentation.
GENERISE
Generise is a diverse consumer products brand covering a broad range of practical everyday products. From home and lifestyle accessories to personal care products, the brand focuses on functional solutions, value and convenience.
BEAUTY POP COSMETICS
Beauty Pop Cosmetics is a contemporary cosmetics brand created around fun, accessible and affordable beauty. Its range has been developed to offer on-trend makeup and beauty products for customers looking to experiment with their look.
MY WHOLESALE WAREHOUSE
My Wholesale Warehouse is our wholesale and distribution division, supplying a broad selection of branded and own-brand products to retailers, online sellers and other businesses. It is supported by our established warehousing, fulfilment and distribution infrastructure.
MY RETAIL WAREHOUSE
My Retail Warehouse was developed as a direct-to-consumer retail platform, bringing together products from across our brand portfolio and other selected ranges. It provides customers with convenient access to a broad selection of products across multiple categories.
